Gospel Music Demographics:
  • 20,000,000 people listed to Gospel/Christian music radio.
  • Many Gospel artists are played in the top 40 on Mainstream Radio.
  • Over 22 million fans connect with their favorite artists through a wide variety of annual festivals, concerts and theme park events throughout the US.
  • Christian/Gospel music buyers comprise a major force in today’s economy. This large and influential consumer base, compared with the US population is:
    - 45% more likely to have finished college
    - 65% more likely to have finished graduate school
    - 51% more likely to live in a household of 4 or more
    - 47% more likely to have a household income of over $100,000.00
    - 35% more likely to be married
    - 30% more likely to be between the ages of 18-44
  • More than 80 million people listened to gospel music in the United States.
  • Black Gospel is the second largest segment of music sales by genre in 2004.
  • Gospel experienced a 80% growth from 1995-2005.
  • There are 3 gospel music albums sold for every 5 country albums.